Signal badges
Small icons next to the verdict and what they mean
Along with the verdict and the score, the Analysis column shows icons for secondary signals. Hover over an icon — the tooltip explains the signal, and for signals drawn from the domain history (redirect, merge, topic change, hosting placeholder, for-sale page, 404, blog) it also adds the years in which the signal was observed — when the year could be determined. The "PBN — the domain was part of a site network" signal has no years in its tooltip.
The icons are ordered by significance — from the redirect down to everyday history signals:
- Redirects to … — the domain forwarded visitors to another site; the tooltip shows which domain and in which years.
- Domain is at auction (…) — the domain is up for auction; in the parentheses the tooltip specifies its status in the search index.
- Not in Google index — the domain is absent from the search index.
- PBN — the domain was part of a site network — signs of a network of near-identical sites.
- Clean history — no spam found at any point — the only positive icon in this row.
- Merge — redirect to another domain — shown when the redirect is not confirmed by archive snapshots; if it is confirmed, "Redirects to …" appears in its place.
- Topic change — the site topic changed abruptly.
- Hosting placeholder — a hosting provider page was shown instead of a real site.
- Domain was listed for sale — the site displayed a "domain for sale" page.
- Long period of 404s / abandonment — long stretches when the site was down.
- Became a blog — the site turned into a blog.
The icons alone are not a final ruling: "Became a blog", for instance, is neutral, while "Redirects to …" combined with "Topic change" is a serious reason to walk away from a purchase.