Quality score

Domain quality score on a 1–10 scale

Next to the verdict you will see a score of `N/10` — a numeric measure of domain quality on a scale from 1 to 10; there is no zero on this scale. The higher the score, the better the combination of metrics, history, and cleanliness. Badge color: green — 7–10, yellow — 4–6, red — 1–3.

What the score is made of

  • Base — the strength of the backlink profile and the domain metrics.
  • Bonuses — topic and traffic; they can also be negative: a weak niche or a complete absence of traffic lowers the score.
  • Penalties — for every risk factor found: spam keywords, redirects to other domains, topic changes, doorway-page signals, and so on.

How to use it

  • 9–10 — a clean domain, safe to buy without hesitation.
  • 7–8 — a good domain with minimal risks.
  • 5–6 — suspicious: needs a manual check in the domain card.
  • 3–4 — a weak profile, but with no signs of spam.
  • 1–2 — a spam or toxic domain: do not buy.
The color boundaries and the meaning bands do not coincide: a score of 4 is highlighted in yellow even though it is, in essence, a weak profile. Go by the number, not the color, and make the final decision based on the full picture in the domain card.